Top 5 Theme Parks Apps Performance in Ireland During Q4 2022

The fourth quarter of 2022 saw varying performance trends among the top 5 theme park apps in Ireland. Here’s a closer look at their weekly downloads, revenue, and active user metrics, based on data from Sensor Tower.

Disneyland® Paris experienced fluctuating weekly downloads, starting strong at around 1.4K in early October, dipping to 566 in mid-December, and then bouncing back to 1.3K by the end of the year. Revenue peaked at $27 in late October, with a general decline thereafter, stabilizing around $4-$8 in December. Active users followed a similar trend, peaking at 2.5K at the end of October and dipping to 1.5K in mid-December, before rising again to 2.4K in the last week of December.

Universal Orlando Resort showed a steady increase in weekly downloads, starting at 165 in late September and reaching 390 in the final week of December. Active users also saw growth, moving from 671 in late September to 952 by the end of December.

My Disney Experience saw notable revenue peaks, with the highest being $217 in late October and $203 in late November. Downloads varied, with a high of 320 in late October and a dip to 126 in early December, before ending the year at 268. Active users increased from 303 in late September to 396 by the end of December.

LEGOLAND® Windsor Resort had fluctuating downloads, peaking at 258 in late October before dropping significantly to 11 in mid-December and then rising again to 110 by the end of the year. Active users showed a similar trend, starting at 238 in late September, peaking at 352 in late October, and ending the year at 169.

Lastly, Port Aventura saw declining downloads throughout the quarter, starting at 271 in late September and dropping to 14 by the end of December. Active users also declined from 409 in late September to 83 by the end of December.

For more detailed insights, visit Sensor Tower.